Strategic Placement: Where to Position Best Selling Products Apps for Shopify
thesaashubBegginer
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You have installed one of the top best selling products apps for Shopify from The SaaS Hub. You have configured the design. Now, the million-dollar question: Where do you put it? Placement is everything. A widget hidden at the bottom of a footer will yield zero results. To maximize Average Order Value (AOV) and conversion, you need to be strategic about where you deploy your best-seller blocks.
The Homepage: Above the Fold Your homepage is your digital storefront window. New visitors often don’t know where to start. Placing a “Best Sellers” slider high up on the homepage—ideally just below the main hero image—is standard practice for a reason. It reduces bounce rates immediately. Best selling products apps for Shopify make it easy to insert these sliders via theme blocks. This placement captures the “window shopper” who isn’t looking for anything specific but is open to browsing what is popular.
The Product Page: Cross-Selling When a customer is viewing a product page, they have already shown intent. This is a prime opportunity to upsell. However, showing random products here can be distracting. Instead, use your best selling products apps for Shopify to show “Best Sellers in this Category.” For example, if they are looking at a coffee maker, show them the best-selling coffee beans or mugs. This is more effective than generic “You May Also Like” sections because the “Best Seller” label adds a layer of quality assurance to the add-on items.
The “No Results” Search Page This is a hidden gem of a strategy. When a customer searches for a product you don’t have, they land on a “No Results” page. Usually, this is a dead end that leads to an exit. Smart merchants use best selling products apps for Shopify to inject a “While you’re here, check out our top favorites” widget onto this empty page. You salvage a lost search by redirecting the user’s attention to your highest-converting inventory. It turns a negative user experience into a discovery opportunity.
The Cart Drawer (Slide-Out Cart) As a customer is about to checkout, you have one last chance to increase the basket size. A mini-widget showing small, low-cost best sellers (like accessories or care kits) works wonders here. Many best selling products apps for Shopify have specific “Cart Upsell” modes. The key here is to ensure the best sellers shown are low-friction items. You don’t want to distract them with a high-ticket item that requires deep thought; you want impulse buys.
The 404 Error Page Similar to the search results page, the 404 page is often a graveyard for traffic. By embedding a grid from your best selling products apps for Shopify on your custom 404 template, you can re-engage lost visitors. Instead of frustration, they are met with inspiration.
Conclusion The tool is only as good as the carpenter. Best selling products apps for Shopify give you the functionality, but your placement strategy drives the revenue. By mapping out the customer journey—from homepage to checkout to error pages—and injecting your best performers at key touchpoints, you create a holistic ecosystem of persuasion. Use The SaaS Hub to find apps that offer the versatility to place widgets anywhere in your theme.